WhatsApp is working on a new subscription plan that could give users access to special features for personalisation and productivity. The plan is still under development and may be offered as optional for users.  The company has not yet confirmed the exact details.

About the New WhatsApp Subscription Plan

The upcoming WhatsApp Subscription plan is expected to focus on extra customisation and new tools. It would keep the core messaging and calling features free for everyone. The messaging platform will continue to offer its basic services at no cost.

The plan could be gradually introduced through a waitlist system. Users who join the waitlist may get early access to the premium features when they are ready to launch.

Exclusive Features Expected in the Paid Plan

Reports from WABetaInfo says WhatsApp beta versions suggest several new features may be part of the subscription plan. These could include the following:

  • Premium stickers and new app themes for a personalised look.
  • Ability to pin more than three chats in the chat list.
  • A dedicated set of chat ringtones.
  • Option to customise the app icon on a user’s phone

Why WhatsApp Might Be Adding a Subscription Model

Meta, the parent company of WhatsApp, is reportedly planning to test premium subscriptions across its major apps. This also includes Instagram and Facebook. The goal of the WhatsApp Subscription Plan is to offer users exclusive tools and enhanced control while still keeping basic functions free.

This move could help Meta diversify its revenue beyond advertising and support new features like artificial intelligence tools in the future.

Availability and Launch Timeline

At present, WhatsApp has NOT shared a launch date or pricing details for its new subscription plan. Reports suggest that development is underway in the beta version for Android but the final feature set and official rollout timeline are still unclear.

What It Means for Regular Users

Regular users will continue to use WhatsApp for free. The basic functions, such as messaging, calls, and privacy tools are not expected to change. Whether the WhatsApp Subscription Plan is needed depends on how much a user values the extra features. For many people, the current free version may be enough. Only users seeking advanced customisation or extra tools might choose to subscribe.

Last but not least, in some test regions, the new ad-free Updates section has appeared, showing how future premium features could work.

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Shobha Kumari is a Sub Editor at Hardwire. She is a content professional with experience in SEO writing, digital media, and CMS management. She has produced high-quality content for EdTech platforms and newsrooms. With a strong journalism background, she combines clarity, research and strategy to deliver accurate and impactful content.

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