As the demand for smart wearables continues to grow in India, Ai+ has stepped into the segment with a new launch. The company has introduced its latest smartwatch lineup, NovaWatch.
Through this launch, it is expanding its connected device portfolio in the country. Designed for the modern user, NovaWatch focuses on everyday fitness monitoring, family safety and personal style.
NovaWatch Lineup Brings New Use Cases and Designs
The Ai+ NovaWatch series includes four models. They are Active, Wearbuds, Kids Geo Fencing 4G and the Rotatecam 4G. Each model is designed for a specific lifestyle need. Here is the detailed information about the aforementioned models:
- The Active smartwatch focuses on daily health tracking. It is aimed at users who want a simple and reliable watch that monitors wellness metrics and fits easily into everyday life.
- The Wearbuds model is the first smartwatch in the industry to combine a watch and Bluetooth earphones in one. This unique feature lets users carry audio and connectivity together. This also removes the need for multiple devices.
- For families, the Kids Geo Fencing 4G watch offers safety and easy communication between parents and children. It includes features that help parents stay connected while ensuring children can move freely without using a smartphone.
- The Rotatecam 4G smartwatch comes with a rotating camera. It appeals to users who like to capture moments on the go. It also combines fashion with function and targets those who see wearables as part of their personal style.
A Step Towards Fashion-Forward Wearable Technology
It is important to note that the series would be available nationwide through Flipkart and select offline partners, alongside the new Novapods.
Speaking at the launch, Madhav Sheth, CEO of Ai+ Smartphone and Founder of NxtQuantum Shift Technologies, said
“The brand designed NovaWatch keeping people, not technology, at the centre. “Wearables are visible and personal. With NovaWatch, we focused on how these devices are used in daily life, from health and safety to personal expression.”
The NovaWatch series marks more than a product launch for Ai+. It signals a shift towards smarter, design-led technology for all age groups. The brand is shaping what the future of everyday tech could look like in India.
