Bharti Airtel has made a big move in India’s digital space by giving customers free subscription to two powerful AI tools, namely Perplexity Pro and Adobe Express Premium. These new offers are meant to help students, professionals and creators use smarter technology for research and design. Read the feature article for more insights on this.
Airtel Brings Perplexity Pro Free for AI Search and Productivity
Airtel has joined hands with AI search platform Perplexity to offer a free one-year Perplexity Pro subscription to all its users. The plan, usually worth around Rs 17,000 a year is available to Airtel’s mobile, broadband and DTH customers through the Airtel Thanks app.
Perplexity Pro gives users access to advanced AI tools that make searching and learning easier. Some of its key features include:
- Unlimited daily Pro searches
- Access to advanced AI models like GPT-4.1 and Claude
- Tools for deep research and analysis
- Option to upload files and get document-based answers
- AI image generation tools
- Access to Perplexity Labs for testing and building new AI ideas
Unlike normal search engines that show a list of links, Perplexity Pro gives direct and clear answers in a chat-style format. Users could easily activate the offer in the Airtel Thanks app and use all premium features for free.
Moreover, on social media, many users, especially students and job seekers, shared their excitement about the plan. Some called it a “game-changer” for study, coding and research work.
Airtel Brings Free Adobe Express Premium for Easy Content Creation
In another big partnership, Airtel has also teamed up with Adobe to offer a free subscription for one-year to Adobe Express Premium for 360 million users. This plan is worth around Rs 4,000. It was announced in January can be activated through the Airtel Thanks app. No credit card is needed in this.
Adobe Express Premium helps users create professional-quality content with simple, AI-powered tools. Its key features are:
- AI design tools like instant background removal and image generation
- One-tap video editing with auto captions
- Thousands of ready-made templates for social posts, weddings, and small businesses
- Access to Adobe Stock images and over 30,000 fonts
- 100 GB cloud storage and cross-device syncing
- Export projects without watermarks
Additionally, the app supports several Indian languages. This includes Hindi, Tamil and Bengali. This makes it useful for people across the country.
Airtel said this offer supports India’s fast-growing creator community and helps customers express their ideas easily. On this, all the online reactions were highly positive. Many small business owners and content creators also shared their designs and videos made using Adobe Express.
Conclusion
With Perplexity Pro and Adobe Express Premium, Airtel has gone beyond offering just telecom services. The company is now helping millions of users explore the world of AI and creativity at no extra cost.
These free subscriptions not only strengthen Airtel’s digital presence but also give students, creators and entrepreneurs tools that can make their work faster, smarter and more creative!

